This article was first published on Insights – Ripple
Over the past month, we’ve watched and listened as a grassroots movement to create an XRP symbol has taken shape within the XRP community.
In tweets, forums and blogs, members underscored that Ripple is just one entity using XRP to solve real business problems around the world, and in this way, using Ripple’s name or logomark to represent the full breadth and depth of the XRP ecosystem doesn’t make sense. The community also highlighted that this usage is incorrect, as both Ripple and its logomark only represent our private, for-profit company and are protected elements of our brand. The community wants a symbol free of corporate trademarks that might one day be included in the Unicode Standard, like Bitcoin’s “₿”.
Not only do we agree that the time has never been better for XRP to get its own visual identity — one that captures the digital asset’s utility, speed and independence — but we also want to show our support by leveraging our design and legal teams to propose an option.
The new XRP symbol we’re proposing exemplifies the unique attributes that differentiate XRP from other digital assets. Its “x” refers, in part, to XRP’s role in efficiently moving money across borders. An “x” also mathematically suggests a multiplier effect — where entities are building on one another to create something bigger — the same way the community drives innovation with XRP and the XRP Ledger.
Up and down arrows represent sending and receiving — a value exchange, like the two sides of completing a transaction, and the possibility of increased connectivity across different entities. The organic shape of its curves is suggestive of the human form — a nod to the community that supports XRP and its ecosystem.
Most importantly, no one entity or business holds legal rights ...
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Insights – Ripple